Our V.I.N.Y.L. Campaigns are focused on helping youth develop a powerful voice for social change. With youth being bombarded every day with negative messages in lyrics and videos that promote violence, female degradation, and sexual recklessness, Future Youth Records, along with our campaign partners, believes that all youth should have access to music that is relevant, positive, and uplifting.

Our campaigns seek to achieve the following:

  • To support youth in finding their voice and giving them a creative outlet to express it.
  • To empower youth to drive positive change in their communities.
  • To increase awareness of social issues impacting young people.
  • To bring positive music media into the mainstream through community outreach and engagement.

We created a collaborative effort, where nonprofits, corporate, music industry, and government and community agencies work together to help empower youth to become critical consumers of music media and inspired to be a positive force in their community.

Click below to see our latest campaign in action: (Super Bowl 50 video)


For more information about the V.I.N.Y.L. Campaigns please contact Jason Wall at jwall@futureyouthrecords.org